Executive brief
Brandon Metcalfe
VP of Sales at 7th Level · Huntington Beach, CA
Building B2B sales beyond founder-led selling.
Selected results
VP of Team Sales · May 2026 – Present
$14K to $50K average B2B contract value after moving to longer team engagements, tighter qualification and formal pricing.
New-logo contract value per 30 days rose from $167K to $235K with the existing lead flow and team.
I coordinate sales, client experience and coaching across roughly 60 accounts. Coaches own client relationships, renewals and expansion.
Company commercial results
Enterprise Account Director · 2022 – 2023
Fractional / advisory
210% of personal quota and more than 400% revenue growth in the assigned vertical. Helped launch warehouse management SaaS and opened opportunities through NetSuite.
Individual attainment; assigned-vertical revenue growth
Founder & CEO · 2008 – 2018
Built the company to approximately $10M in revenue, owning sales, operations, hiring and the service model.
Company revenue
How I work
I build a sales process the team can run: clear discovery, consistent stages and weekly deal reviews.
I connect coaching to the deals people are working and give each account a named owner.
I review the forecast against what buyers have actually done.
Operating experience
At Workplace AI / SOAR AI, I ran go-to-market, partnerships and product priorities as GM and Head of Revenue before joining 7th Level through the acquihire.
At AuctionIQ, I built the first repeatable sales process beyond founder-led selling.